News Republic has an app that integrates news, allowing the user to create filters of different themes based on an intelligent search system. The company has a specific business system with media partners: thanks to that, the partners are paid to
provide content to the app.
Acquire local content and news for the Brazilian version of the app, Insert the app in the Brazilian market, adjust it to the target audience.
To prepare the app release, was created an ecosystem of Brazilian publishers.
Through the GamePlan networking, all the Business Development of News Republic in Brazil was made, creating and bonding the company´s relationship with over 30 major news outlets.
To reach the final audience, it was necessary to localize the app for Brazilian Portuguese (PT-BR).
There are 22 signed contracts with Brazilian publishers, including vehicles such as Caras magazine, iG portal, Editora Abril, IstoÉ magazine, IGN portal. The app is ready to be released, with estimated arrival to the market in 2017.